About the project
SurBank Mobile App UX Design
About the project
SurBank Mobile App UX Design
The problem
Opening a bank account or performing certain operations often requires visiting a branch. This consumes time and poses challenges for individuals who cannot access a branch physically.
The goal
Create a mobile app that allow clients create and operate their bank accounts from their smartphone, easily, anywhere, anytime.
Project details
Duration May – September 2024
My Role UX Designer
Responsabilities Research, wireframing, prototyping and testing.
Understand, empathize and define
Research
Understand, empathize and define
Research
Goals
Reaserch goal was to understand how people operate their bank accounts and which processes could be improved.
Findings
Research revealed the following pain points among the users.
Physical access
People with limited mobility or those living far from branches face difficulties completing procedures in person.
Time
Bank processes often take a significant amount of time.
Complexity
Some users encounter challenges navigating and completing tasks on digital platforms.
Personas
Personas y User Journeys were created to capture the diversity of users and illustrate how a well-designed experience could meet their needs.
Ideate, implement and test
Design
Ideate, implement and test
Design
Wireframes
During this stage, elements and interactions were explored to address users’ needs effectively.
Visual design
Feedback from usability testing informed adjustments to the app’s structure and guided the creation of graphic elements. Specific attention was given to aspects like color contrast and typography legibility to ensure the app was accessible and comfortable for a wide range of users.
Prototype
The visual elements were applied to the wireframes, and screens were connected to create the final interactive prototype.
Moving forward
Final conclusions
Moving forward
Final conclusions
Impact
Feedback from users who tested the prototypes included:
“Generally the flow is direct and easy to understand”.
“The process was easy and I felt confidence while following it”.
What I learned
This project allowed me to engage in different stages of the design process, including research and testing. It was also an opportunity to design a product outside my usual scope, as I come from a background in web design.
Names, personal data and brands are fictional, created just for this project.